Arcenio's Barber Shop
Multi-location Dallas barber site with bilingual toggle, academy landing page, and location-based routing.
Structure a complex multi-location brand (Coit Rd & Frankford Rd in Dallas) with both client appointments and a barber academy.
Created an intuitive location-picker layout with dual-language support, custom service menus, and academy course overview.
Unified online funnel driving foot traffic to both locations and students to the barber academy.
Barbershop / Salon demands a visual language that signals trust and quality before a visitor reads a single word. The direction here leans on clear hierarchy, intentional negative space, and a mobile-first layout that loads fast and guides the eye toward the next action.
- Strong typographic hierarchy and scannable sections
- Premium, on-brand color and imagery treatment
- Conversion-focused call-to-action placement
Most customers first encounter the business on a phone, so the build is designed mobile-first rather than shrinking a desktop layout down. Navigation, content order, tap targets, and load speed are all tuned for the small screen.
- Thumb-friendly tap targets and single-column flow
- Fast, lightweight pages optimized for mobile networks
- Frictionless path to contact, booking, or quote
What was built
Built for every screen
The desktop build and the mobile build share one design system — each tuned for the screen where customers actually use it.